SEATHROO rooftop lounge | case study in pictures

August 27, 2015

what if you had a food & beverage space without a ceiling? without walls? what creates the mood and ambience then? you probably guessed right. all that's left is the furniture. in today's case study this is exactly what we'll showcase.   Palma Beach Resort is a breathtaking haven in Behsas at the entrance of […]

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a crowded restaurant is good and bad. here’s why.

July 23, 2015

every year, karim goes to watch a huge parade in the center of his city. as soon as he parks his car and walks out into the street, he is surrounded by people everywhere. the mood is loud and celebratory and exciting, but also very overwhelming. after the parade, he starts walking against the flow to find somewhere to eat lunch. the crowd is so dense that it can feel like he’s pushing against a stampede. his heart starts pounding and he feels overwhelming excitement. he can’t decide whether he wants to leave or stay in a place full of so much energy. this story is a dramatic way of expressing how we humans perceive crowded environments…

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studies reveal the secret to F&B success… and it’s not what you think

June 30, 2015

we’ve heard it since we were little. make a good impression. be polite. don’t talk with your mouth full. say please and thank you. don’t pick your nose. and on and on and on. as kids, these rules just seemed annoying, but somehow we knew that our parents were trying to tell us something important. […]

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the new Casper & Gambini’s: photos, process, & more

June 13, 2015

let’s try something new. we’d like to occasionally start sharing some inspirations from the long list of parters we serve. today we’ll go through a visual journey of one of our projects. through that journey we’ll touch on some aspects of our process. Casper & Gambini’s is revamping their identity and reinforcing their signature customer […]

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the table no one wanted to sit at

March 26, 2015

there once was a lonely table
whose life can serve as a fable
she sat all alone
in her corner zone
and stared at the ceiling cable
but to her unlucky surprise
she found her choice was unwise…

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do materials have feeling?

February 24, 2015

imagine yourself transported to the center of Dubai holding a magic wand. your eyes are closed, and you can hear the heartbeat of the city center pulsing around you in the whizzing of the metro, rapid footsteps of pedestrians, and excited conversations in all different languages. the atmosphere is charged with ambition and possibility. the sole power of your wand is its magic ability…

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DINING+DESIGN series (part 5) — are F&B concept developers missing out on the full potential of their dining experience?

August 28, 2014

these 5 discussions with your designer can unlock that potential part 1  —  the first encounter » part 2  —  the journey » part 3  —  the dynamics » part 4  —  the essentials of furniture specifications » part 5  —  the great outdoors are you leveraging skyline views, waterfront vistas, sunsets, people watching, and […]

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DINING+DESIGN series (part 4) — are F&B concept developers missing out on the full potential of their dining experience?

August 21, 2014

these 5 discussions with your designer can unlock that potential part 1  —  the first encounter » part 2  —  the journey » part 3  —  the dynamics » part 4  —  the essentials of furniture specifications you may not have witnessed a chair break down under the weight of man. but multiple interviews with […]

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DINING+DESIGN series (part 3) — are F&B concept developers missing out on the full potential of their dining experience?

August 14, 2014

these 5 discussions with your designer can unlock that potential part 1  —  the first encounter » part 2  —  the journey » part 3  —  the dynamics balancing the trio of social engagement, aesthetics, and efficiency defines the dynamics of the space. the dynamics of the space is often shaped by the type of […]

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DINING+DESIGN series (part 2) — are F&B concept developers missing out on the full potential of their dining experience?

August 7, 2014

these 5 discussions with your designer can unlock that potential part 1  —  the first encounter » part 2  —  the journey designing how your guests flow through the space is as important to the dining experience as considering how your staff move about. the flow starts as soon as your guests approach your space. […]

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